Ten years to be exact. That’s when I left the oil fields (where I was shooting industrial video) and entered the world of product design. I got really lucky, having made some contacts through Raving Toy Maniac when I was running it with Eric G. Myers, to somehow stumble into a new career despite having zero experience and minimal skills at the time. What I did have was a crazy passion for the toy industry. And I think my boss saw that, and took a chance on me. We were a small start-up agency at first, and chased every opportunity we could come across. Of course, I was happy to be designing crap for A Bug’s Life and Dairy Queen’s Arctic Extreme toys but if you had asked me what I really would like to be working on, super heroes or action figures would have topped my list.
Well, except for Star Wars, that is. In 1998 I was just about the biggest Star Wars nerd around. Not only was I writing about the toys for RTM and hitting Toy Fair and SDCC, but my new co-worker, Steve Ross, was just as big of a nerd as me. Every day at lunch we’d hit Target or TRU trying to find the latest and greatest that Kenner and Galoob had to offer. Our offices were decorated solid with Star Wars. It was always at the forefront of our minds. And then one day our CEO told us that Pepsi wanted us to pitch some ideas of what promotional merchandise they could do for Episode One.
To say we were excited is an understatement. However, there were a few problems. One, since we were not yet an approved vendor to Lucasfilm, we had to use the Original Trilogy to concept with as we couldn’t be shown anything from Episode One. Lucasfilm would review our concepts and let us know if anything could apply to the new movie (this was a painful process that involved discarding far more ideas than the ones that were kept). Two, it was only a year away from the release of Episode One, and most manufacturing lead times were anywhere from 18-12 months to get the product made and to stores. But beggars can’t be choosers, and we hit the ground running. All told, we cranked out well over 100 concepts that were taken to final art, and easily 300 that didn’t make it that far. No part of Star Wars was too small to think about, no character too minor. I’ve never had a situation before or since where someone said to take your favorite subject and do whatever you want with it. Nothing was too crazy or expensive to try.

We even tried to make a big Jabba the Hutt beanbag chair; one prototype was made and it sat in our conference room for many years. Now Gus Lopez owns it. Anyway, I’m not sure I’ve ever had more fun bouncing ideas back and forth where the conversations usually involved talking about how Darth Vader’s mouth had that cow-catcher looking mesh piece that really looked like it could be the door on a gumball machine. Or wondering it it was possible to build a real kid sized Land Speeder? Or thinking, wouldn’t it be cool to have a giant plush Wampa standing in your living room?
It was that last thought that led us to present a giant plush Wampa and a life-like shaggy Chewbacca to Lucasfilm in one batch of concepts. They weren’t so keen on Chewbacca, but they did have this new big sidekick named Jar Jar. And a cool new villain named Darth Maul. So, long story short, we ended up making four life size characters: Jar Jar, Maul, Yoda, and Watto. I got to go to Skywalker Ranch a few times, got to see The Phantom Menace early, and because we had to manufacture them all in half the time an action figure takes, I had to go live in China for a few months at the factory, teaching them how to paint Jar Jar’s ears just right. By the end of the thing, I was all Star Wars’d out!
So why is this post in the “Rejected!” category? Well, when I was unpacking some boxes after my recent move, I found a bunch of copies of our original concepts. Sadly, pretty much our entire creative team moved on not long after that but I think those guys were pound for pound pretty much the most talented folks I’ve ever worked with. So I want to give them their due by showing just a few of the nutty ideas that we pitched. I’ll probably have another round of these later, but these were really some of my favorites. And even ten years later, only a few of these ideas have shown up as products (You’d think someone else would have thought of them in all this time). We all touched every concept in some way, but the main guys who did these were Michael Hawkins, Steve Ross, me, and Kerry Gammill. And pretty much all of the really great ideas were by Steve Ross, who is probably the most creative person I’ll ever know. So without further ado…
UPDATE!:
Wow. I had no idea that this blog post of crazy Star Wars concepts would get picked up so fast and spread around the web. So welcome, new readers! Go check out the post on Mister Dog, you won’t regret it! And stick around next week for Toy Fair; we’ll have big pictures of lots of crap shown this year at the show in New York!
A few things I did want to clarify about the “Rejected” Star Wars concepts: “Rejected!” is the name of my ongoing series of unmade stuff. But not all of these were rejected by Lucasfilm. We don’t know how many of these were actually seen by Lucasfilm- they were presented to Pepsi first and then those concepts they liked were sent on to Lucas Licensing. So possibly a very small sample was shown to Lucasfilm. Also
That brings me to another point: most of what is shown are “Dealer Loaders”. Those items are offered to retailers (in this case to those stocking Pepsi) and function both as an incentive AND as a display. Once the display is no longer needed, the retailer can keep the item or raffle it off. So it wasn’t quite that we could make anything under the sun. It ideally should be a functional item that a non-Star Wars fan might want, but be cool enough to grab your attention in store. These would not be for sale at retail items. And keep in mind that these are all from 10 years ago when there wasn’t quite so much Star Wars stuff to be found.
Also, it seems the most frequent comment so far is that the Princess Leia headphones were taken from Mel Brooks’ “Spaceballs”. Maybe they were, I didn’t come up with that idea. Personally, I’ve never seen “Spaceballs”, so I had no idea (it came out when I was in high school, and I didn’t think the trailer was that funny so i never went to see it). But really, that is one of the most no brainer ideas shown. Again, I’m amazed that ALL of these haven’t been made by now. We came up with hundreds of concepts and this is just a small amount. Heck, why weren’t more of these in Mel’s movie? Anyway, as far as I know we came up with the idea independently from the film, “from a certain point of view”.
Lastly, I saw a comment somewhere saying that one of the concepts looked like it was from MAD magazine. Ironically, Steve Ross wrote & drew for MAD before he came to work for us, so it makes sense that it looked like that. He also was an FBI sketch artist, did lasers for KISS, was a roadie for ZZ Top, did 3D animation, was a stand-up comedian, and can tell you every President, vice-President and their wives off the top of his head. Seriously, the guy is crazy talented.
Go read Part 2, with lots more “rejected” concepts!
And Part 3, with rejected “household goods” Star Wars items!
Pictures cannot be used without expresswritten permission. All images © 1999 TIC TOC, Lucasfilm, Pepsi, andwhoever else might have been involved.
I love seeing unproduced items with a mix of awe, excitement and sadness. I’m not the biggest Sar Wars fan by any means but these are great to see.
These are great– gave you a little pub around the star wars sites– some of these have to be seen by the larger public-
You guys totally stole the Leia Headphones from Spaceballs.
The gumball machine and the mini-fridge are awesome.
That Cloud City Desk Lamp rules… What do we have to do to get some of these made?
I love the cockpit sunshades! They really need to make those!
Is some of the best things I see about star wars , really funny , thanks for share !
By the way I have the Mad parodies , please writte me to send to you
I might convert my AT-AT to hold mags too!
Death Star BBQ and Bantha slippers FTW!!
If I’m not mistaken you can buy an R2D2 projector. It’s not a slide one like that concept but a rather fancy and outrageously expensive (£2000) video one http://www.red5.co.uk/R2D2-Projector-pr-318.html
those bantha slippers will never do. banthas do not walk to next to one another. i don’t think…..
A lot of these are great ideas. It would have been awesome to see some of them come to light. Oh well. Lucasfilm’s loss.
Alright. I admit it. I NEED one of those sunshades. NOW.
Liked the tauntaun suit idea, the jabba bean bag and the AT AT too
I want some Bantha Slippers!
Mike Vader: Yeah, when I saw that projector last year don’t think I didn’t email it to my old creative team. 😉
To be honest, it amazes me that 10 years on so much of this kind of stuff has never been made. We thought a lot of it was no-brainer stuff. I’ll have another batch up sometime soon after Toy Fair.
Star Wars Rejected Promotional Crap Could Have Changed the Universe Forever…
Here’s another set of stunning, but rejected, Star Wars merchandise. These amazing examples of human genius go from a mini-fridge with a door made from Han Solo frozen in carbonite to a Death Star BBQ, actual Leia’s hair headphones and……
I’ll take a couple of those cockpit sun shades!
Thx.
Big Game Trophies: I’d kill for one with Jar-Jar’s head…
Jabba the bean bag: Every fan in a slave leia outfit would want a picture taken with it. Ewww…
Tauntaun suit: Hasn’t some fan done this already for Halloween or a con?
I just might have to buy a R2D2 garbage can and ‘convert it’! 😉
These are great. I would so buy an at-at caddy if it was available.
It would be really great if you could push these designs under a non-commerical CC license towards a site like the Make (http://www.makezine.com/)
Sometimes, makers just need a little bit of inspiration to make something great, and your designs would provide a lot of inspiration!
I mean, I don’t want a Jabba bean bag seat as you’ve designed, but how cool would a death star one be, one with an seat indentation where the gun crater is? It could even be a plastic padded crater for lower back support 🙂
Oh man, I’m barely a Star Wars fan and I’d have to buy the sun shade or Han Solo mini-fridge. Great stuff!
Any of these are waaaaaaay better than the Darth Vader potato head or the Clone Cpt. cookie jar.
Head over to eBay and search for “Star Wars foosball” or “r2-d2 projector!
Some of these are so far-fetched.
Didn’t Mel Brooks use the Princess Leia headphone in Spaceballs.
I would actually buy a Cloud City lamp.
what a fine bbq it would be
I’d buy a few of those. I passed this around to a couple people at work and it seems that the cockpit sunshade is a huge favorite. I wouldn’t mind getting a Darth Vader gumball machine for my desk at work and a Jabba squishie too. Turn the R2D2 slide projector into a video projector and I’d imagine you could sell quite a few of those bad boys as well.
they actually made a Star Wars foosball table! My parents bought one for my nephews in 06. It’s got Clones and Droids as the little players.
And I’m a bit sad to admit it, but I would totally buy a Star Wars Wampa Game Trophy.
I would KILL for a jabba beanbag chair
That jabba beanbag is possible the coolest thing I have ever seen in my life. Why, why, why didn’t they produce it?? If one ever comes out, I will buy at least 3!!
Hey, with proper advertizing… most of these items, like the lamp, sun shade, mini-fridge… yeah, they’d probably sell pretty well! Heck, I’ll get me a game trophy of a wampa…… or jar-jar.
I’m tempted to find a blank sunshade, a Falcon cockpit poster, and some paste. In about 15 minutes I’ll have my own cockpit sunshade…
some of these ideas are cool, I would so buy the fridge, I want that.
Never before have i lusted so deeply for a sun shade.
Who’s planet I have to blow into pieces to get the Death Star Grill?
[…] designer Jason “ToyOtter” Geyer has posted rejected Star Wars designs. I particularly think the car sun shade is […]
[…] Rejected! A long, long time ago… […]
Wow…I don’t think there’s one item on that list that I wouldn’t want! I’m allergic to most gumballs and I still want Death-Star Gumballs. The sun shade is a must, as is Han frozen in carbonite…will need to pitch this to the guys for the suite next year…the fridge is the right shape for a bit of “decoration.”
the fridge is an amazing idea, but the chair caddy and lamp… I gotta have. I can only hope that Lucas sees your blog and has those items made.
[…] Un type qui travaille dans la conception de figurines, jouets et produits marketing, et qui est accessoirement fan de Star Wars, raconte sur son blog comment son agence a un jour été approchée pour proposer des produits promotionnels à l’occasion de la sortie de l’Episode 1, et comment lui et ses potes geeks ont passé des mois à imaginer tous les objets possibles autour de la trilogie. […]
Fantastisch. Ich hätte gerne das Kostum.
[…] cool Star Wars swag here. Tags: star […]
[…] mai visto la luce. Le immagini qui in basso raffigurano per l’appunto alcune delle idee di Jason Geyer e del suo team, per la precisione le idee rifiutate dalla LucasArt e mai messe in produzione. Non […]
[…] I know I said recently that I’m not interested in buying any more Star Wars merchandise, but today IÂ find myself dreaming of a Jabba beanbag and a pair of Bantha Slippers. […]
[…] imagens foram descobertas pelo site Action Figure Insider e a dica foi do Ronaldo. :: Escrito por Cristiano Dias, dia 20 Feb 2008, 14:29, em […]
where could we buy them ????? 😀
really they don’t want to sold these ?
mini fridge and tauntaun suit are COOOOOLLL
and what about jabba beanbag…and Cockpit Sun Shade…so nice 😀
i love them all 🙂
Am I the only one that finds the Jabba beanbag chair way creepy. I mean, mumble mumble mumble come sit in my lap little boy mumble mumble mumble.
[…] han llegado a ver la luz y eso que hablamos de principio de la década de los 90, en el sitio de Actionfigureinsider.com, hay un amplio post con imágenes de lujos solo para fanáticos de la […]
Very cool. Thanks for sharing these.
What ever happened to Darth Vader Father’s Day Cards?
I saw someone with a TaunTaun Suit at the 1981 Worldcon.
Great stuff. I would have also suggested a Tauntaun sleeping bag. Unzip it’s tummy and stay warm for the night 😉
[…] Rejected! A long, long time ago » Star Wars toys that didn’t quite make the cut […]
That Jabba bean bag chair kicks ass!! I want one of those.
I would purchase the han mini fridge today
Jason got Farked. 🙂 I luv it.
Great article. When I think of all the things we saw that will never see the light of day (like some of the Art Asylum stuff for Marvel) I just about want to cry.
Of course, then there is the case of re-using the Iron Man molds to make extremely weird other characters, so maybe it is all for the best. 🙂
Kudos Otter! (and thanks for the name check…I’m still lurking ….bwahahahahaha!)
Those are totally cool.
I have a ton of geek friends. This stuff would definitely sell. And think of the killing you’d make at total geekfests like DragonCon where there are hundreds of thousands of geeks all in one place looking for nostalgic reminders of their heroes, for example.
Thanks for sharing these.
Hopefully one day someone will see the light and take them to market.
[…] Wars toys that ‘could have been’ I think, IMO, this list includes the greatest mini-fridge ever: Ottertorials » Rejected! A long, long time ago… __________________ "Pain can be a great teacher of compassion and humility."~ […]
[…] are some hilarious, and some really cool designs for Star Wars products that never got developed. I would have loved to have a mounted Wampa head trophy. […]
I would TOTALLY buy a Cloud City desk lamp.
Wow! How were these not made? I know at least a dozen people that would buy everything on that list. Come on Lucas, make this stuff!
Ummmm, OK, so you’d be more of an inaction figure if you hung out with us, but I had to let you know that there are less-frightening bean bags out there than Jabba. Sorry, scary. To see a few of them, check out the: Bean Bag Zone! 🙂
A Galaxy of Would-Be Toys…
Bantha slippers. Han Solo in Carbonite Mini-Fridge. And the Death Star Grill….
Very imaginative ideas. I can see why several were rejected. You take pieces of known characters and change them into something totally unrelated. The At At is a stationary domesticated dog. Only the head of R2 becomes a projector. And, how fearsome is the head of Darth Vader as a gumball machine. It is like he was conquored and, in death, is only good for dispensing gum.
Critisism aside, the sunshade is gold. So are the trophies. Love the Leia headphones. BUT, maybe in the original run these could have made great novelties. Perhaps now, they just “dilute” the brand. IMO.
[…] Rejected Star Wars merchandise. (via Metafilter) […]
Can’t believe there’s not more love for the Death Star grill!
[…] Ottertorials » Rejected! A long, long time ago… […]
Love the DEATH START GRILL! Genius!
[…] are some rejected Star Wars products from the dawn of Episode 1 way back in 1998. Its a wonder that some of these didn’t make it […]
[…] Rejected Star Wars toys… Posted on March 16, 2008 by boxwatcher I sure would have loved to have worn a pair of Bantha slippers while lounging in my Jabba bean bag chair.  Click here for more Star Wars Rejects.   […]
THE BANTHA SLIPPERS RULE!
http://www.phatbenetar.blogspot.com/
Boy does this post bring back a lot of memories. I worked for a marketing agency, on the creative side, that put together Pepsico’s pitch to Lucas Films to sign on to the re-release of the original trilogy and the Prequels.
We went through a lot of the same exercises. My favorite rejected idea was for Dark Side Doritos – made with blue corn tortilla chips. We had about 30 bags made up for the initial presentation.
The trip I made to Lucas Ranch will always be one of the highlights of my career. (Yes. I’m that much of nerd too.)
[…] wish I was that clever… Previous 03.17.08 i wish i could celebrate today56Saint Patrick’s Day. Hell week […]
[…] cool. It happened to this guy, though, and I have no idea what stuff they ultimately made, but the rejected products are pretty awesome: I loved the Spaceballs-reminicent headphones, and the Jabba the Hut stress […]
[…] this and other rejected Star Wars merchandise ideas at Ottertorials 0 Votes digg_url = […]
[…] over the past 30 years, dozens of product ideas were rejected. Toy designer Jason Geyer recently posted a list of the rejected ideas from the brainstorm sessions surrounding the release of Episode One in 1998. Among the pitches that didn’t make the cut […]
[…] Richtig, man veröffentlicht sie. So auch diesen Beitrag zu den coolen Star Wars Gadgets die Actionfigureinsider […]
[…] Welche Gegenstände noch nicht im Star-Wars-Gewand erschienen sind, mochte man sich fragen, vollkommen legitim. Die Antwort liegt jetzt auf der Hand: die guten, grandiosen, fantastischen! Jabba the Hutt als Sitzsack, wie passend wäre das denn gewesen? Oder ein Außengrill im Todesstern-Look? ToyOtter und Steve Ross entwickelten damals, 1998, Konzepte für Merchandizing-Artikel. Die scheinbar zu gut für diese Welt waren – denn realisiert wurden sie nie. Aber die Skizzen von damals stehen jetzt im Netz: hier. […]
[…] jimbo over at OO, my morning was brightened to learn of this blog post and this related NPR story regarding Star Wars merchandise ideas that didn’t make the […]
Where’s the petition to sign for these? I would seriously drop hundreds of dollars on many of these items. Such a shame they’ll never see the light of day.
[…] Here are some great product concepts that never made it past George. There are some hilarious ideas in this list, that no star wars nerd from the late 1980s and early 1990s wouldn’t have purchased, i’m sure. I might have sprung for a few of them, myself.See the products here. […]
ohh man I’ll take 1 death star grill, the AT-AT chair caddy and the cloud city desklamp.
soo when can I have them 😀
on the other hand some of these items definitely shouldn’t see the light of day, aka Jedi mood ring, scenescape thingy.. etc..
mmm… now i possibly know who designed the R2-D2 pepsi display cooler that i took home after the promotion was over. the local pepsi distributor didn’t want it back, so i asked for it. it’s just a regular cylindrical display cooler with a specially designed wrap and stickers on the clear plastic bubble top, but i get many “awe cools” and “how much you want for it” comments. i currently use it as a clothes hamper.
[…] reasons we can’t possibly begin to understand, these products were rejected for Star Wars merchandising. Check out the full list at Action Figure […]
can you imagine cooking burgers
on that awesome death star grill??
your grilling a burger and you can say:
“the force is strong with this one”
aha(:
[…] I WANT A ‘HAN SOLO IN CARBONITE’ MINI-FRIDGE! […]
I like the Star Wars Foosball, Death Star Grill, the Jabba the Hutt Beanbag, but on the flip side that Jedi Mood Ring should never have been thought of.
My website will be up soon. Any ways the ideas are good but there’s something still missing that would really attract people. The lamp is the best idea out of those(my oppinion),and the others are a little too scary for kids or people that are not die hard STAR WARS fans. a Luke Skywalker with a blazing laser sword that talks and say may the force be with you or somthin of that nature… may love be the key to combat evil!!
[…] 26, 2008 at 12:13 pm · Filed under Funny, Geekage and Nerdish, Movies Somehow I was thinking about Breathed’s RV Catching Net of Dollar Bills. A Taun Taun Suit? Oh, that has some sick possibilities! “Get out! I’m sleeping […]
[…] The Bryant Park Project caught up with Jason Geyer and Steve Ross, two product designers tapped to create merchandise for the Star Wars […]
I really love the Jabba Stress Squishie! It’d be awesome if his eyes and tongue bulged as you squeezed, just like when Leia strangled Jabba, hehee…
[…] more, head over to Action Hero Insider to read one of the designer’s blog post and see more original […]
Alot of these concepts are absolutely AMAZING. They should actually make some of them.
You know they’re interesting ideas when you can’t decide on a favorite. But after much humming and hawing, I’m going to go with the mood ring.
[…] three “prequel” films because they upset me. Let’s not go there. But when I saw this I was filled with a mixture of nostalgia and deep longing. Action Figure Insider’s blog has a […]
[…] concepts. Geyer recently posted the story of his creations and some of the concept art on his blog, Ottertorials. All told, we cranked out well over 100 concepts that were taken to final art, and easily 300 that […]
Oh, the mood ring deserves much more love than it’s getting. And I want that dartboard. Sweetness!
[…] Ottertorials » Star Wars toys that didn’t make it […]
The cloud city lamp is amazing… I want IT ….
Ilove the AT caddie, great work, sad they are not produced….
it any cloud city lamp is around think about me.
[…] can check out the original drawings on Jason’s blog, Action Figure Insider, and you also can hear an interview about his trials and tribulations on NPR. Make sure to check […]
Hi, great piece on the star wars toys that never made.
Actually there was a SW foosball table made. I remember seeing one at Walmart for $60. Regretfully I did not buy it at the time. It was a prequal version with clones and battle droids.
Nice, nice stuff. Seems you lucked out on getting this to production, looking at all the crap merch that IS put out.
Check out this R2 D2 pedal bin (sadly they don’t ship out of the USA.
http://www.brandish.tv/2007/02/r2d2_pedal_bin.html
[…] Day in Rejected Star Wars Merch: I want, I need, I have to have…a Death Star Grill and a Han in Carbonite mini-fridge. Seriously, […]
[…] I came across this article written by a toy designer who was contacted in 1998 to produce a line of toys for the Pepsi to use in coordination with the release of Episode 1. […]
[…] [Visto en Actionfigureinsider.com] vÃa [Chiquiworld] Posted in Curiosidades. […]
I love the AT-AT chair caddy!
Other Ideas:
1. Star Wars Pet Crates
2. Death Star Toy Box
3. Star Wars Welcome Mat
4. Lightsaber Popsicles
5. Lightsaber Magic Markers
[…] a slew (that’s like a flotilla, except of stuff) of proposed and rejected ideas for Star Wars merchandise. Bantha slippers, anyone? Jabba the Jutt beanbag? Death Star […]
Very, very cool and creative ideas. Many would be hit’s today. These products slams my creative juices into overdrive. Makes me think about that fortune I’m about to make. All that remains to be said is, “Throw another shrimp on the Death Star.”
[…] ruby slippers.Here’s a slew (that’s like a flotilla, except of stuff) of proposed and rejected ideas for Star Wars merchandise. Bantha slippers, anyone? Jabba the Jutt beanbag? Death Star Grill?The Wikihistory link has been […]
HOW COULD THEY NOT TAKE THE CLOUD CITY LAMP?????????!!!!!!
I would happily have that lamp in my living room.
[…] More rejected Star Wars merchandise ideas, including a comfy Jabba the Hut Beanbag can be found at ACTION FIGURE INSIDER. […]
[…] Darth Vader kauwgomballenautomaat, de Jabba the Hut beanbag, een R2-D2 dia projector… Dit en nog veel meer van dit moois werd helaas nooit gemaakt, vervaardigd, op de markt […]
[…] Via Yewknee. Originally from. […]
[…] Other Star Wars novelty items that never left the drawing board… File under: Friends, Movies Don’t just sit there, type something… […]
[…] was the bright young executive that nixed these Star Wars toys in development? They coulda had my […]
You oughtta add some buttons to share your posts on some social media sites (stumble, digg, reddit). Or.. if you DO have those buttons, make them easier to find!
This is awesome! I want to share it! People need to see! Have emailed link to friends but that is not enough! Need to reach non-friend internet users!
The cockpit sun-shade is utterly brilliant!!!!
(I’ll take 2, plz)
Kerry Gammill? I have an old Superman comic signed by that dude! 🙂 Love the Jabba Beanbag!!
Great dart board and lamp. Your foosball game looks much better than the one that was made.
That’s the coolest shite ever, you friggin’ legends.
Bean Bag Covers…
I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you….
hahaaaaaa i want some bantha slippers… hey, is anyone else going to the 2008 National Star Wars Convention on August 2nd & 3rd? i’m trying to catch a ride up there from anyone in the northeast. the event is in Niagara Falls. i really want to meet David Prowse (Darth Vader) and Jeremy Bulloch (Boba Fett)! info is at THEOMEGAEVENT.COM, please PM me if you can help, i already got my ticket!
Clone Wars will be coming soon…
Clone Wars is back with some old classic fun.
……
OK, I’m a huge Star Wars fan and I would buy almost every product shown. Some of this stuff is way cooler than the items that actually got produced from the PepsiCo/LucasFilm deal. (Although, Kudos to you, sir, if you came up with the little floating Bespin that Taco Bell gave away. That thing, sadly, still entertains me.)
Wp Trackback…
Wp Trackback…
I’d love a pair of Bantha slippers, the TaunTaun suit is ingenious, and the Jabba squishy is actually quite adorable. ^_^
[…] There has been a Star Wars form of just about every kind of merchandise imaginable (along with a host of other crap that never saw the light of day), including a lot of games. Some have been damn good (X-Wing/Tie Fighter games, Dark Forces […]
[…] tope con unos articulos promocionales de la primer saga de Star Wars en internet que nunca vieron la luz, jaja, yo no soy un gran fan de […]
nice and intresting site.and alsonice blogs ilike it
[…] estos dos objetos son sólo un par de ejemplos dentro del montón de productos promocionales inspirados en la Guerra de las Galaxias que no llegaron a ver la […]
[…] Ideas para productos promocionales de “La Guerra de las Galaxias” que lamentablemente no vieron la luz. ( esta claro que en aquellos momentos, no tenian ni idea de […]
[…] Yoda backpack? Yes, please.  Jabba the Hutt beanbag chair? Say no more! (Hint: Check out this post on the Action Figure Insider blog for more rejected Star Wars merchandise.) I’m at least […]
What a great post. Such clever product ideas. A great lesson in how difficult it is to bring a product to market.
all of this stuff is amazing, way cooler than half of the stuff they actually produced. I want that tauntaun suit!!
you are a genius.
[…] Ligeiramente ordenhado de actionfigureinsider […]
[…] Via [Ottertorials] […]
[…] was the bright young executive that nixed these Star Wars toys in development? They coulda had my […]
[…] Visto en: childhoodkills.com […]
Good God…I would kill a man for a Death Star Grill. Not wound, kill.
[…] is the link to the article and […]
[…] em 1998 (sim, faz tempo) o criador de brinquedos Jason Geyer, junto com Steve Ross e outros caras receberam a tarefa de criar produtos baseados na trilogia […]
[…] Re: Star Wars Collectables Just for fun – there are some potential collectables that never made it…. Ottertorials Rejected! A long, long time ago… […]
nice blog!
you got some wikid updates on here on here!
i also run a retro action figure blog, would be kool if you could drop by mate?
my names theo, from UK..
my blog is…
http://toxicfigureskingdom.blogspot.com/
hope u like it man, and if you find the time to leave a comment tht would also be very much apriciated 😛
thanks again! keep the updates coming
Theo
[…] Project planning, or lack of, can lead to very different end results Image source: Action Figure Insider – Star Wars products rejected a long time ago […]
These are awesome. I’d take the Death Star Grill, it would go well with my jabba fridge.
[…] site or Eddie Izzard’s hilarious Death Star Canteen routine set to Legos, I would like to share this link with you about some rejected Star Wars toy […]
Some great ideas! I like the TaunTaun suit!
[…] Rejected! A long, long time ago… [Navi] […]
[…] very picky about what Star Wars products are out there–if you don’t believe me, read this account of one toy designer’s many brilliant but rejected […]
Hi, great story. I just bought a pepsi dath maul .The guy I got it from lost the red tips to the light saber. I would love to get a set of these tips some were? or if there is a star wars toy that might work please let me know any Help on the subject would be great Thank YOU FOR YOUR TIME .
awesome ideas
can you think of anymore?
it’s been a while since toyfair
thanks
[…] been a very busy man.  But to bring me out of my hiatus here, I’ve been tipped off to Action Figure Insider’s list of illustrations of products Pepsi and Lucasfilm brainstormed in the run up to The Phantom […]
[…] have never been so bummed that a piece of merchandise wasn’t actually made until I saw this barbecue. I mean, who wouldn’t want to own this? These days, this thing would be even more awesome because […]
Rejected- a long long time ago………
This post was migrated from MovableType, Steven Carter was t ……
[…] Das centenas de projetos desenhados, menos de 100 foram aproveitados pela LucasFilm. Em seu site, Jason Geyer detalha cada um dos projetos e exibe alguns dos projetos rejeitados por George […]
[…] Das centenas de projetos desenhados, menos de 100 foram aproveitados pela LucasFilm. Em seu site, Jason Geyer detalha cada um dos projetos e exibe alguns dos projetos rejeitados por George […]
[…] the Death Star Grill, the Darth Vader Gumball Machine, and the Han in Carbonite Mini-Fridge: LINK I guess all I really need is a “Greedo didn’t even have a chance to shoot!” […]
Rejected Star Wars Products…
Back in the day, product designer Jason “ToyOtter” Geyer and his co-workers had the opportunity to pitch over 100 Star Wars collectible concepts for Pepsi. We think they should have ALL been made…….
[…] ciudad de las nubes fuente Seguir leyendo … Auriculares Bluetooth Star Wars y Star Trek BitacorasFacebookTwitter […]
Love the Star Wars foosball!
The jabba bean bag would be great for my cats.
I’ve read some good stuff here. Definitely worth bookmarking for revisiting. I surprise how a lot effort you place to create this sort of excellent informative website.
[…] to be a bit longer than I had planned on. It’s been four long years since my last look at the “rejected” concepts that my former co-workers and I came up with when we were working on promotions for the launch of […]
[…] years ago Action Figure Insider had an article on rejected toys by Jason Geyer, who was hip- deep in star wars merch design. He’s updated this with additional information […]
[…] Link -via blastr […]
Are you KIDDING!!?? I would have SO gone for those game-trophy heads. Those are da BOMB!!!!
[…] out to be a bit longer than I had planned on. It’s been four long years since my last look at the “rejected†concepts that my former co-workers and I came up with when we were working on promotions for the launch of […]
[…] promotional merchandising for “Episode I: Phantom Menace” in the late 90s wrote about rejected concepts that never saw the light of day. From his article it doesn’t sound like Geyer was involved in […]
[…] Rejected Star Wars Toys: I seriously want Bantha […]
[…] Here is an example of both when it comes to Star Wars Episode One sale items. […]
[…] out some of our faves below. For more, check out Action Figure Insider. #gallery-1 { margin: auto; } #gallery-1 .gallery-item { float: left; margin-top: 10px; […]
[…] creation promotional merchandising for “Episode I: Phantom Menace†in a late 90s wrote about rejected concepts that never saw a light of day. From his essay it doesn’t sound like Geyer was concerned in a same […]
[…] A long, long time ago, toy designer Jason Geyer had the opportunity to create merchandise for Star Wars: Episode One, The Phantom Menace. Geyer and his team came up with hundreds of incredible ideas for Star Wars products. […]
[…] Rejected! A long, long time ago… Rejected Jabba the Hutt Bean Bag. Cozy! […]
[…] Designer Jason Geyer präsentiert auf seiner Webseite die Star-Wars-Merchandising-Entwürfe, die er gemeinsam mit seinen […]
[…] years ago, blogger and ex-toy designer Jason Geyer posted a set of rejected Episode I toy concepts to be used as premiums for Pepsi , who in 1998 was ramping up for some big tie-in promotions for […]
[…] Star Wars Strikes Back!, hier das erste Posting von 2008: Rejected! A long, long time ago… (via […]
[…] years ago, blogger and ex-toy designer Jason Geyer posted a set of rejected Episode I toy concepts to be used as premiums for Pepsi , who in 1998 was ramping up for some big tie-in promotions for […]
[…] these things go through on the way to store shelves. Go check out the first two installments here and here if your memory is hazy on the events that came before. And here’s a look at some […]
[…] Wars merchandise rejects: http://childhoodkills.com/2008/02/10/rejected-a-long-long-time-ago/ Category: Inspiration | Tags: […]
[…] these things go through on the way to store shelves. Go check out the first two installments here and here if your memory is hazy on the events that came before. And here’s a look at some […]
[…] finally, check out this blog entry and the accompanying illustrations of ideas for Star Wars tie-in merchandise that never got made. […]
[…] auch mal wieder in einer traurigen kontextbefreiten Version rum, hier die Links zum Real Deal: Rejected! A long, long time ago…, Rejected Star Wars Strikes Back!, Return of the Rejected Star […]